ChatGPT Visibility Audit · AI Search

ChatGPT visibilityaudit.

Does ChatGPT recommend your B2B SaaS when buyers ask — or someone else? A visibility audit tests the real prompts, shows who ChatGPT names instead, and why. Then we fix the gaps.

Request a visibility audit → What the audit checks

A diagnostic first. The fix engagement is optional.

Visibility SnapshotLive
Buyer promptsTested real intent
Your mentionsCounted vs rivals
CitationsChecked sources used
GapsRanked by leverage
Experience across
Netpeak GroupAcademyOceanDataImpulseGoogle for StartupsSaaSFintech
01 / The blind spot

You have no idea what ChatGPT says about you.

Buyers now open ChatGPT and ask “what’s the best tool for X?” before they ever reach your site. If the model names three competitors and not you, you lose the shortlist silently — and nothing in your analytics tells you it happened.

01

Recommended away

Ask ChatGPT for the best option in your category and it confidently names rivals. You are not in the consideration set buyers see.

02

Invisible in your funnel

No referrer, no click, no trace. The deals you never hear about were decided in a chat you cannot see.

03

You are guessing

Without a structured audit you don’t know which prompts surface you, which bury you, or why the model trusts other sources over yours.

The point of view

You can’t fix what you haven’t measured.

ChatGPT visibility is not a vibe; it is a measurable state across the prompts your buyers actually use. The audit pins down where you stand today, who gets recommended instead, and the entity, content and authority reasons behind it. That diagnosis is what turns “we should do AI search” into a prioritized plan a lean team can ship — not a ChatGPT tab open on the side.

02 / What the audit checks

Inside the visibility audit.

A structured diagnostic of how ChatGPT treats your brand on the questions that decide deals, against the competitors it names instead.

Prompts● Tested

Buyer prompt set

I test the real questions your buyers ask — category, comparison, use-case and “best tool for” prompts — not vanity searches for your brand name.

Mentions● Counted

Mentions vs competitors

How often ChatGPT names you versus rivals across those prompts, and where you appear in the answer — first pick, also-ran, or absent.

Citations● Checked

Citations & sources

Which sources ChatGPT pulls from and links to when it answers your category, and whether your own content is ever among them.

Diagnosis● Mapped

Why it picks others

The entity, content and authority reasons the model recommends competitors: ambiguous positioning, thin coverage, weak third-party signal.

Gaps● Ranked

Prioritized gap list

Every gap scored by impact and effort, so you fix the things that move recommendations first, not the easy busywork.

Report● Delivered

Audit report & plan

A clear written report: where you stand, who beats you and why, plus the prioritized fixes — yours to act on with any team.

03 / Process

How the audit, then the fix, runs.

1

Scope the prompts

Agree on the buyer questions and competitor set that matter, so the audit reflects how real deals get researched.

2

Test & measure

Run the prompts across ChatGPT, capture mentions, citations and competitor recommendations, and record the patterns.

3

Diagnose & report

Explain why ChatGPT recommends who it does, then deliver the report and a gap list ranked by leverage.

4

Fix the gaps

Optional engagement: entity clarity, retrieval-ready content and citation authority — built to improve your odds of being recommended and cited.

If ChatGPT recommends a competitor and not you, that is a number you can move. First you have to measure it.
// Andrii Byzov — AI-native fractional CMO & GEO consultant
4×REVENUE GROWTH YoY (operator track record)
5×LOWER CAC DELIVERED
15+ yrsFINTECH & SAAS, AI-NATIVE
Andrii Byzov, who runs ChatGPT visibility audits for B2B SaaS Andrii Byzov  /  ChatGPT visibility
Who you work with

An operator who measures, then fixes.

I am Andrii Byzov — an AI-native marketing operator who has led growth across B2B SaaS and fintech, including CMO roles at DataImpulse and AcademyOcean (Netpeak Group), where we grew revenue 4x in the first year.

I run the audit and, if you want it, build the fixes — one accountable expert, not an agency layer cake. I build systems that replace two or three manual roles, not a ChatGPT tab open on the side. I write about AI search on my blog.

AI-nativeSINCE THE GPT ERA
0→14TEAM BUILT & LED
SoloONE ACCOUNTABLE EXPERT
04 / Fit

Is a ChatGPT visibility audit right for you?

A strong fit if

  • +You are a B2B SaaS or tech company whose buyers research in ChatGPT.
  • +You want to know exactly what ChatGPT says about you and your rivals.
  • +You want a measured diagnosis and a prioritized plan, not a guess.
  • +You want one accountable expert who can also build the fixes.

Not a fit if

  • −You expect a guaranteed #1 recommendation in ChatGPT — no honest audit promises that.
  • −You want a single number with no context on why or what to do.
  • −You have no website or content to build any fixes on yet.
  • −Your buyers never touch AI tools to research vendors.
05 / FAQ

The audit, answered honestly.

What is a ChatGPT visibility audit? +
A structured test of whether ChatGPT mentions and recommends your company when buyers ask category, comparison and use-case questions. It measures your mentions and citations against competitors, diagnoses why ChatGPT recommends others, and delivers a prioritized report with the highest-leverage fixes.
Can you guarantee ChatGPT will recommend me? +
No. No one controls how ChatGPT generates answers, so no honest audit promises a recommendation or citation. The work improves your odds of being recommended and cited, and gives you a measured baseline to track over time.
How is this different from an AI visibility or GEO engagement? +
The audit is the diagnostic front end. It tells you where you stand and what to fix. The build is the broader AI visibility and GEO work that acts on it. You can take the report and run, or have me build the fixes.
Does ChatGPT’s behavior change over time? +
Yes. ChatGPT’s answers vary by phrasing, model version and what it retrieves, and they shift as OpenAI updates the system and the web changes. The audit is a snapshot plus a baseline you can re-run, not a permanent verdict.
What do I actually get? +
A written report: the prompts tested, your mentions and citations versus competitors, why ChatGPT recommends who it does, and a gap list ranked by impact and effort. It is yours to act on, with my team or your own.
Do you cover other AI engines too? +
The audit centers on ChatGPT because that is where most buyers start, but the same method extends to Perplexity, Gemini and Google AI Overviews. See my LLM visibility and ChatGPT SEO work for the broader picture.
Start here

See what ChatGPT says about you.

A focused ChatGPT visibility audit shows whether the model recommends you, who it names instead, why, and the prioritized fixes that improve your odds.

Request a visibility audit →

Operator-led · AI-native · B2B SaaS